27 February 2011

Retail Magic

Yesterday I dragged Steve to West Elm for their We (Heart) Handmade Art event, where West Elm brought in a handful of local Etsy artists to sell their wares right in the store.

We happened to be at West Elm around the same time last Saturday, so we had a good frame of reference for the number of shoppers who are usually there -- and this event brought out a huge crowd. I never get out of West Elm without finding something good in the clearance area...and this time I also found a lovely handmade print of pear trees set against a background of pears from Etsy shop Kimball Prints:

I put it in a black Target frame and hung it in the guest room, where it will look great with our someday West Elm duvet cover.

The synergy of the West Elm/Etsy event was pretty amazing. Plus there were food and drinks. If there's a West Elm in your area, look out for it. (Oh, and they gave an extra 20% off of all purchases yesterday, plus a coupon for 20% off our next purchase.)